bundle and save some clams
Bundle of Toppers
Bundle of Toppers
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Bundle and save 10% off when you grab all four of our new toppers!
True Blue Topper - 50/50 kangaroo pluck (liver, lungs, heart and trachea) and emu liver - is a good way to add interesting protein rotation, especially for animals with common food allergies.
Crack Topper - 40/30/30 green lamb tripe, whole rabbit and duck liver, green tripe is to dogs what drugs were to Ozzy Osbourne in the 70s. It’s typically well tolerated and a fantastic way to entice fussy pets that turn their nose up at everything.
Secret Duo Topper - 50/50 buffalo liver and lamb testes. In DIY raw feeding, it’s recommended that you feed at least 5% liver and 5% one of the other “secreting organs” (kidney, spleen, brain or testes). This topper is designed to replicate this in a shelf stable option.
Mushroom Tea Topper - made with freeze-dried whole rabbit with bone, Lion’s Mane mushroom powder, and Australian-grown mealworms. Supports cognitive health, adds nutritional variety, and is safe for cats (our insects are grown in Australia, not irradiated)!
Our freakshakes are as simple as:
+ water
SHAKE
DROOL
Adding a freakshake to your dog or cat's meals is a great way to entice fussy Normies to eat their dinner. It also increases their water consumption, which is especially helpful for Normies who eat a dry diet (like kibble or freeze dried food), as well as older Normies, or elite athlete Normies. Norm can also be used as a meal topper or a natural food colouring that you can add to things like natural yogurt or homemade dog biccies.
Feeding guide
Feeding guide
To make a freakshake, add 1 tablespoon (around 5g) of Norm to a jar or shaker. Add a cup of warm water to the vessel and shake shake shake.
We recommend starting with around half a cup a day of freakshake for cats and li'l weenies under 10kg.
Big dawgs can have a whole cup e'ry day.
Other important stuff
Other important stuff
Norm is 100% Australian owned and we manufacture all of our edible products in-house, in small batches.
We source all of our meat in Victoria and Queensland, which are the two states with the strictest laws around meat used in pet food production.
That said, all of our meat is sourced through the same supply chain as meat for humans. Our rabbit, duck, crocodile and emu is restaurant grade. Our lamb, beef, pork, kangaroo and chicken is from the same animals as your dinner.
Our meat and insects are strictly Australian and have not been irradiated (which all imported insects and meat have been, making them unsafe for cats).
Our manufacturing facility is Primesafe licenced and HACCP compliant, as are all of our partner manufacturers, such as our freeze-dryer (or the equivalent in their state).
Let customers speak for us
My girls
Love these!!! They start crying and jumping as soon as they see the packet and they lap it up in seconds!!! Can’t get enough
Efficient and easy to use
My boy loves this one!!
Our noodles and potato love freakshakes. I love that they love them. Everyone is happy.
Boomer is a big fan of the Blue Crush! It's in his top 4. Delicious, apparently!
We have a noodle and a potato and they both love their shakes 💚
Young Boomer boy is LOVING the Ambrosia the best of all from our recent purchases. He is a bit of a beef lover, so it's no surprise. It's not only good as a it's intended, as a freak shake; it's also good as a sprinkle on top of food, or mixed into some yoghurt. This is an all-round winner!
Another amazing novel protein shake ! LOVE
Excellent communication from purchase to delivery
My 3 dogs love getting their freak (shake) on and the blue spirulina in Alice In Wonderland has really helped my itchy boy, even my partner noticed the difference and he’s a card carrying member of the sceptics society. I’ll definitely be buying more.
First blend we have tried. AMORA loves it!!
One of my girls favourites
My girl love this!
Norm is my dogs favorite way to drink water, especially after running hard chasing the lure for up to 800 metre sprint along with all the barking before and during. I love it, because they are not just drinking but getting some great vitamins, minerals and protein at the same time. Helping their muscles recover quicker than NORMal
We have the full collection of freakshakes (and toppers) but the Ambrosia is likely one of their favourites 😍